The world’s leading gin brand joins forces with food connoisseurs to bring South Africans an unmistakable taste of Tanqueray. Tanqueray’s all new campaign #TanquerayFoodie was conceptualised to bring excitement to gin lovers and food enthusiasts from all over the country. Best known for its unique taste notes and ease on the pallet, pairing perfectly with delectable delicacies, Tanqueray aims to challenge local consumers to put together their interpretation of the perfect meal paired with their favourite TnT.

“Being confined to our homes has meant a huge surge in the number of people baking, cooking and learning new culinary skills. We have also seen consumers putting in an extra effort to make their home drinks a lot more special, exploring and showing off special cocktail making skills. We are thrilled to be sharing this exciting opportunity with food enthusiasts from all over the country to showcase their passion for food and their ideal TnT pairing”, says Head of Gin & Super Premium Brands, Candice Ngcobo.

To bring the #TanquerayFoodie campaign to life, Tanqueray partnered with renowned online personalities and well-known chefs, Neo Nontso from Dine with Neo; Luyanda Mafanya from Cooking with Luyanda and Themba Gwejela from Gwej’s Kitchen who will also be judging the entries and sharing inspiration for the duration of the campaign. Not forgetting Tanqueray’s leading lady, Blue Mbombo who will also form part of the judging panel adding her well versed knowledge of the brand and taste for the perfect TnT.

Tanqueray is calling all foodies and aspiring chefs to join in on the excitement by sharing their favourite food recipes and showcase how they pair it with their cocktail making skills. All South Africans over the age of 18 can enter and stand a chance to win a grand prize of R15 000 in cash to further fund their goals, as well as being crowned #TanquerayFoodie of the year 2020.

For more information on the #TanquerayFoodie search campaign, follow @TanquerayZA on both Instagram and Twitter, or simply use the hashtags #MyTanqueray #TanquerayFoodie to enter or follow the conversation.

Not for Persons Under the Age of 18. Drink Responsibly.

ENDS

* Confidential *

ABOUT TANQUERAY

Over 180 years ago Charles Tanqueray was on a mission to create the world’s finest gin. He set up his distillery in Bloomsbury, London in 1830 and, after years of experimentation and searching for the finest ingredients, Tanqueray London Dry was born. Since then, Tanqueray has continued to be driven by Charles’ spirit of exploration and innovation and we now have a portfolio including Tanqueray No. Ten, Tanqueray Rangpur, Tanqueray Malacca, Tanqueray Flor De Sevilla and limited editions inspired by Charles’ recipes.

It is this rich heritage and unshakeable attention to quality that makes Tanqueray stand out against all others and has also led to Tanqueray winning numerous prestigious awards, including being named the bartenders favourite gin in Drinks International Annual Bar Report 2018.

Additional information about the Tanqueray brand can be found at http://www.TANQUERAY.com.

ABOUT DIAGEO

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, J&B, Buchanan’s and Windsor whiskies, Smirnoff and Cîroc vodkas, Captain Morgan, Baileys, Don Julio, TANQUERAY and Guinness.

Diageo is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at www.diageo.com. Visit Diageo’s global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.

Celebrating life, every day, everywhere.
Not for Persons Under the Age of 18. Drink Responsibly.

Hip Hop 411

View all posts