Come Saturday, 23 February, Feel Good Series presents UMI: Our Music Festival, the mother of all Feel Good Series parties, at Victoria Yards from 3:00pm until midnight. The micro-festival marks the start of something new, with a lineup that includes four live acts and eight DJs: Muzi, Yanga YaYa, Blaqkongo, Melo B Spoken Priestess, Amazon, Scorebeatz, Adillxh, SoKool, Darkie Fiction, DJ Doowop and Mystikal Ebony.
After four years of bringing good food, good music and good people together through THE WKND SOCIAL, Johannesburg’s much-loved brunch cum day party series, In 2017, Mamakashaka launched Feel Good Series. This is a monthly inner city rooftop party that that sees JoBurgers turning up every to hip hop, afrobeats, dancehall and everything in between, plus a live musical performance from an emerging artist. It has fast become an unmissable standout on the local event circuit. ha
The party has fast grown to serve a loyal community of around hundreds of Feel Gooders – an eclectic mix of young, hip and fashionable urban black consumers, who either set, drive and shift or are on the cusp of local and international trends and tastes. Mamakashaka explains “UMI takes the ethos of the Feel Good Series and ups the ante. The micro music and lifestyle festival will be hosted at Victoria Yards, transforming the space into a creative fun house of style and music that will feature encore performances from past Feel Good Series artists and DJs. As a special feature of the micro-festival, and following the community-oriented idea of ‘our music festival’, the Feel Good Series’ loyal community were offered the opportunity to ‘Curate our Line Up’, with a call to action that saw high engagement online.”
She continues, “What sets Feel Good Series apart is its approach to site, sounds and special features. Creatively interpreting the spirit of Feel Good Series, we are creating unique fun pockets and selfie corners that embody what it means to feel good. With the first UMI micro-festival, Feel Good Series continues to create curated, relevant experiences, venturing into something new and consistently finding fresh ways to make us feel good.”
The Feel Good Series prides itself on being an inclusive and safe space. Victoria Yards is at 16 Viljoen Street, Lorentzville, Johannesburg
- Muzi – With seals of approval from Diplo, Langa Mavuso, and The Prodigy, Muzi has crafted a locally-rooted sound with global appeal – fusing local sounds into layered and upbeat rhythmic electronica. The young producer spent two years honing his craft in Europe before releasing his first album ‘Boom Shaka’ with Sony Music Entertainment Africa, following it up with last year’s critically acclaimed ‘Afrovision’.
- Dj Doowop – Dj Doowop is a firm favourite of the Johannesburg scene. She brings fashion, live performance and choreography to curated sets that fuse and feature’ trap, future bass and electronica’, creating unmissable, unique shows that turn DJing into performance art.
- Yanga Yaya – The epitome of the slashie generation – Yanya Yaya is a physician, dancer and musician, who appeared in Shekhinah’s ‘Please Mr’ video and burst onto the music scene providing vocals on Muzi’s ‘Desire’. He dropped his E.P. ‘Elements’ in October 2018, highlighting his soulful vocals over experimental beats that playfully fuse multiple genres.
- Melo B – Singer-songwriter Melo B spins soothing sounds into sonic tapestries that draw from jazz, neo soul, ‘old school hip-hop’ and R&B. Described as ‘one of the most unique voices on the Johannesburg underground scene’ by Mx Blouse, she has collaborated with Crazy White Boy and graced local and international stages.
- Darkie Fiction – The beloved duo, comprised of Katt Daddy and Yoza Mnyanda, burst onto the music scene with nostalgic, yet forward thinking music inspired by kwaito, afro-funk, hip-hop, house and jazz’ that they istened to as children. In Darkie Fiction’s creative hands, experience in screen production and an interest in fashion merge into powerful storytelling devices, filtered through music – as their debut EP titled ‘Sobabini: A Mzantsi Evolution’ attests to.
- Spoken Priestess – Spoken Priestess knows hip hop. She won the South African Hip Hop Award in 2014 for Best Radio Hip Hop Show for her show #16BarsRELOADED on UJFM. The now content manager for Slikour Onlife, she brings her expansive musical knowledge and expertise to the festival
- Mystikal Ebony – DJ Mystikal Ebony specializes in dancehall and reggae. The DJ, writer, poet, director and screenwriter – who got her start on Voice of Wits while at university – has had her mixes featured on 5FM, and played Bushfire Festival in Swaziland and Reggae Sun-splash in Cape Town.
- SoKool – SoKool’s love for hip hop led to her starting a standout blog chronicling Durban’s scene, producing Gagasi FM’s Hip-hop Sessions and DJing. Describing her love for music, she says ‘I’ve always enjoyed the process of finding new music and the excitement of playing it for someone I know who might not know it and I think that’s the one element of Djing that I love the most. I play anything that moves my body or soul’.
- Adillxh – Adillxh describes herself as ‘a progressive DJ, Stylist & Model who aims to inspire the youth through her dynamic sets & experimental approach to fashion.’ The chill mixes she creates draw from soulful vocals and produce dreamy, danceable soundscapes.
- Blaqkongo – Blaqkongo describes himself as a ‘DJ, Producer, House Head’. He draws influence from a youth spent between South Africa, the UK, the DRC and Switzerland, merging these experiences into a sound that collates a childhood love for ’90s Deep House, Jazz and African Percussive Music’ into a sound that is all his own.